by Roger Freberg
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The role of a coach is similar to that of a parent or teacher. Our common goal in these roles is to prod, motivate, and cajole youth to "be all they can be," to borrow the Army's slogan. We're not in a popularity contest, but there are both positive and negative ways to achieve our goals. All we need is a little psychology. In the United States, we have an unfortunate cultural tendency to ignore good behavior. After all, we're such good parents, coaches, and teachers that we're ENTITLED to good behavior. The problem with ignoring good behavior or performance is that it will undergo what psychologists refer to as "extinction." In extinction, unrewarded behavior simply stops. At the same time, we tend to really pay attention to negative behaviors. Attention can be a very positive outcome for young people, and our attention may actually increase the behaviors we want to reduce. |
Utilizing the Psychology of Motivation |
How do we apply these principles to the coaching situation? First of all, to be a good motivator, your opinion must matter to your athletes. If they don't care what you think of them, you're not going to be very effective. The key here is mutual respect. Coaches who demonstrate respect for athletes will have their undivided attention. Coaches who belittle and demean their athletes will be tuned out eventually. Female athletes are especially sensitive to criticism. The types of comments that males just take in stride can be devastating to a female athlete. It's also essential to be a good listener. Many of today's youth do not have adults in their lives with the time and inclination to really listen to them. If you take that time to show you care how they're doing in school and out of sports, you will have a much better idea of what makes your athletes "tick," and they will view you as being on their side. You will also gain the attention of your athletes if you are a regular source of positive feedback. All young people do good things some of the time--catch them being good and make a big deal out of it! It may be an athletic achievement, or just that they showed consideration to a teammate. If you want them to do it again, let them know you appreciate it.
CONCEPT 1
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Finding an Effective Carrot |
Now that we have their attention, how do we specifically use rewards to motivate better commitment and performance? Coaches influence better performance through the process of "shaping" (the scientific term is the "method of successive approximations"). In a nutshell, shaping means that you gradually raise the bar for obtaining praise and rewards. We start novices by praising them for being alive and standing up on two feet! Seriously, at the outset, we have very broad criteria for gaining praise. As the athlete progresses through skill levels, we become very gradually stingier and stingier with our praise and approval. The tricky part is to know when to ask an athlete for more. This is like walking a tightrope, and a mastery of this skill separates the truly great coaches from the ‘wannabes’. If you are too free with praise, the athlete is not motivated enough to improve. They're feeling just fine at their current level of performance. Try withholding your approval a little bit at this point and the athlete will immediately start searching for ways to regain it. If you don't praise enough, the athlete will get discouraged and stop trying. Go back to square one and start praising the most important things they're doing right, and they should get back on track.
CONCEPT 2
In addition, the successful coach knows each athlete very well, recognizes plateaus in performance, and caters approval and praise and reward to the individual. It's also very helpful to keep your athlete in touch with reality--subscribe to publications that list outstanding performances, watch your local and state lists, let your athletes know where they stand relative to everybody else. There's nothing worse than thinking you're the greatest because you're the state champion, when you don't even make the national lists!
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Using a Stick Carefully |
Not all the news we have to deliver to athletes is good news. Once in awhile, an athlete will really have a disastrous performance that just can't be ignored. There are ways of making "correction" more palatable, however. Instead of launching into a diatribe on flaws and faults, begin your discussion with a summary of what went right. Something, even if it's a minor thing, always goes right.
CONCEPT 3
Use objective methods, such as reviewing films, to make your points whenever possible. You can't argue with a camera, and there's less need for face saving on the part of the athlete. If you're angry, wait until you're calm to have your discussion. Above all, the athlete doesn't need your exasperation and despair in the middle of competition. Nobody performs their best when they're being yelled at. It helps to remind ourselves that this is all about the kids--it's their performance, not ours. It may be difficult, as one of my friends related, to see your career being dribbled down court by an 18 year old, but the coach's success is entirely secondary to the athletes'.
CONCEPT 4
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Becoming a Cheerleader at Competition |
Too much thinking about last minute advice will bring the automatic patterns back up to the conscious level, and everything the athlete does will slow down. If you must fix something, try to restrict your comments to one area — in working with shot-putters you might focus on keeping their shoulders down in the middle of the ring, for instance. Instead, a coach should focus on activating the athletes' "fight/flight" sympathetic nervous system, which will provide the burst of energy our ancestors depended on for their very survival. People really can do amazing feats like lifting cars off children when they are sufficiently motivated. There are many ways to do this. One of the most interesting is the "haka" used by New Zealand rugby squads. By adapting traditional Maori prewar rituals, the New Zealanders recreate the "emergency" mindset needed for top performance, and they manage to scare their opponents half to death at the same time! The functions of brain and body are intertwined--by assuming the facial expressions and postures of the prewar rituals, the athletes are telling their brains that an emergency situation exists. The brain responds by shutting down low priority systems like digestion and putting all resources into heart, lungs, and muscle. Outstanding performances are the result. If possible, restrict your real instruction and feedback to the practice setting. Your role at a competition is entirely different. |
Strengthening the Coach-Athlete Bond |
In closing, we might remind ourselves that the coach-athlete relationship follows the rules of all human relationships.
CONCEPT 6
CONCEPT 7
It is important to realize that ‘motivation’ starts with having a dream. That dream may be as humble as earning a varsity letter or as grand as winning the Olympic Games. In either case, it is the responsibility of the coach and the veteran athletes to ‘inspire’ and provide support for the ‘dream’ within each of us. Good Luck in this great track season ahead.
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